Monday, 29 February 2016

Organisation: Megan sequence

Organisation: Student at School

I have collected footage for one of my sequences which involves a student at school who is talking to a male friend and leaves to put make up on and returns "refreshed" or even "prepared." This footage is a massive success as I have used a variety of angles and camera techniques to represent her in a way which a lot of females can relate to as society tells us we need make up to face the world so that we can be accepted by men. In the footage, The female character is talking to her male friend and then goes on to leave to put her make up on as she is shy and returns brave and this is represented by her singing and enjoying her time which is different to when she didn't have make up on. After she returns, an over the shoulder shot from the point of view of another male friend shows him looking up which represents the "male gaze" in media and misogyny. 

The shots I have used include an establishing shot when she is talking to her friend so that the audience are aware of where she is and how the scene fits in with the rest of the video. The establishing shot is also a bit slanted and is desired to represent the slanted view that society has for women and that men are viewed higher and in the shot the male is in the higher point in the frame whereas the female is in the lower part. I have also used a point of view shot which looks down on the females hands as she puts her make up. This is due to represent a woman's need to put make up on to feel beautiful. Medium close ups were also used to direct the audiences attention to certain tasks that the character is doing which lead on to bigger issues which affect everyone. 

I have also darkened some footage which will start and end the sequence to show that she feels judges and not comfortable as she doesn't have her make up on and the footage becomes lighter as she puts her make up on to show that she is becoming more confident and and accepted by the people around her. 

Some effects that I will use include cross fades as they are commonly used in R&B music videos and also they add a saddening effect to the clip and the audience will feel sympathy for the character. Jump cuts will also used, mainly when the character is putting on her make up to represent the hard effort that goes into looking "perfect."

Friday, 26 February 2016

Target Audience: Responses to Megan's Sequence

Target Audience: Responses to Megan's Sequence

My recent creation of a sequence which will add to my final music video, has been uploaded by me to the popular social media site, YouTube. This will help me receive feedback and let me know whether the sequence meets their requirements and whether or not it is enjoyable. The main purpose of the sequence is that it suits the song and that it helps explain the meaning and social messag further.

Monday, 22 February 2016

Drafting and Planning: Megan Sequence First Draft

Drafting and Planning: Megan Sequence First Draft

The music video which I am creating will consist of a couple of characters and the journey they go through as women in the everyday life. The music video will explore and follow the lives of four female characters which vary in their nature. The characters wil have such roles as mother, nurse, student and artist and the video will flow from one character to the next. I have recently finished putting together a sequence of shots which will make up the story of one of the characters. 



The sequence follows a student that begings talking to a male aquaintance and then moves on to leave to the bathroom and put her make up on. Upon her arrivial she is more lively and then the over the shoulder shot shows a male looking up and gazing upon her, representing the male gaze in the media. The sequence shows how a woman requires make up to face society otherwise she is rideculed.

Wednesday, 17 February 2016

Target Audience: Feliz Improved Scene

Target Audience: Improved Scene


I have recently posted a video onto a social media site, YouTube, so that I can get feedback from my target audience on it. I have receive some comments which are positive and praise my work which I am glad at as this is my first draft and it is a success. 

Both comments see the sequence as successful and my editing is a success and the target audience like the cross fades and the editing. The shots I have used vary in many ways as I have used a wide variety such as close ups, establishing shots, medium close ups, panning and tracking. The wider variety of shots are welcomed warmly by the audience and they find the piece very enjoyable as well as appreciate the effect that the editing and the camera work makes. This shot is a success and so I doubt I will change it in a any major way as the audience like it.

Monday, 15 February 2016

Drafting and Planning: Felicity Sequence Improved

Drafting and Planning: Felicity Sequence Improved

I have recently received some feedback from my target audience about a clip which I have compiled and it is a sequence of a character getting ready to do art. I have improved the footage based on feedback to make it more appealing and so that the target audience will enjoy it more.





I have also posted this clip to YouTube to receive feedback on and therefore know whether the improved version of this sequence with a wider variety of shots is liked by the target audience. All the improvements which the target audience have suggested have been taken on board, and if they are appropriate, they have been used in this video.

Wednesday, 10 February 2016

Ethical issues with the song

Ethical Issues with the song chosen

I have chosen a song for my media project which features conventions which are very delicate and which can be classed as inappropriate to some. I should have considered such implications before even attempting to shoot any footage and collecting my clips. The song features some inappropriate language and connotes sex. The idea of the music video was to present women as seen in their natural surroundings whereas the actual song does everything except show respect to women. Lauryn Hill's "Doo Wop" lyrics do aim advice at women who are "lost" let's say, and does so in very colloquial language.


The song was perfect because it can be managed and adapted to suit the video in such a way that the two pieces: song and video, go against each other and show women in respectable positions. This R&B classic is also sung by a woman which shows that some women view the cause in different ways and Lauryn Hill just simply doesn't women to be demoralised by men who just want to use them.


Where the song will feature such lyrics as "To begin, how you think you're really going to pretend
Like you wasn't down and you called him again? Plus when, you give it up so easy you ain't even foolin' him," the video will show a female student going about her work, and making her way in this world. The point of the music video was not to offend but to have a video which picked apart misogyny and portray women in a feminine and nonchalant manner. The song will ridicule that and it was all thought out as some will always bring down a cause, but it is up to the person whether they let it get to them.


My story board will need to be adapted and some footage will need to be taken out and replaced with another sequence which features a female character. The video will not feature any teacher footage and so either substitute footage will need to shot by me or I could edit in some unused footage which I didn't use because of time limitations.


Tuesday, 9 February 2016

Target Audience: Felicity First Cut

Target Audience: Felicity First Cut



I have recently posted a video to my YouTube channel which is the first cut of one of the sequences which will be present on my music video. I have posted it to this social media to receive feedback so that I can improve the footage and therefore appeal to my target audience and maybe even a wider demographic than expected.


Some members of my target audience have commented on my video and have given me very helpful and critical advice. The audience members have said the clip was good however with certain improvements it can be better and can be more appealing to the target audience.

The first comment praises the clip but says that the sequence is too bland and should be broken apart by some more clips to vary the long and simple simple sequence. This is great advice and I will film more to get a wider range of shots to add to the sequence. I will also add more effects to these shots to make the footage even more appealing. The first comment also says that one of the shots was rally dark compered to the other ones and I will have to change this to make the footage even more appealing.

The second comment also praises my work but tells me to shorten the clips where it is the character walking into the room as there is too much time where nothing happens and an empty room is just shown. I will cut the clip down and break down the establishing shot with zooms so make the clip more effective. The second comment also praises my editing and says the use of slow motion adds great effect to the clip and make sit a success.



Monday, 8 February 2016

Drafting and Planning: Feliz 1st cut

Drafting and Planning: 1st long Sequence Footage



This is the first draft of one of my footage sequences. I have added a darker sepia tone to this sequence to add drama and make it contrapuntal to the actual song. I liked the idea of the video not being parallel with the music as it creates the effect of how a woman should act in society. The music represents a woman's outside and how calm and happy it should be, but the video shows a woman's inside and what she feels. The woman may not want to perceived how she is and so stand against the ideals of society. I love how the video and the song play nicely together even though they aren't parallel.

I have also added slow motion to a part of the clip when the character is walking to the room where she will be doing hard work. I wanted to add this slow motion effect to this part to show hesitance a woman has towards how she is viewed by society and also how dramatic it could be.


This is just the first draft and will be edited depending on target audience approval. I have uploaded the footage to YouTube and receive feedback from the audience.

Wednesday, 3 February 2016

Target Audiece/Drafting and Planning: Feliz sequence improvement

Target Audiece/Drafting and Planning: Sequence Improvement



I have recently posed to YouTube a clip of one of my characters. It is an establishing shot in which the character walks in and changes from her normal clothes to an apron to be ready for her activities.
1 have received some comments from my target audience and the majority have said that I need to break up the single shot with a variety of shots and zooms. I have acted on their feedback to make the music video more interesting and enjoyable for the audience.





I love these two shots the most. I have no idea why I didnt think of shooting from above and creating a great effect with the camera work. This will deffinitely improve the sequence and make it not so boring and still. The two angles of the student using the iron is very imaginitive and I could use that to my advantage even further. I could place the two pieces of footage next to each other on screen as the two moving images show nearly the exact same action. It would also make my editing better. 


Monday, 1 February 2016

Drafting and Planning: Teacher Footage

Drafting and Planning: Teacher Footage




I have also really wanted to inlcude footage of a teacher into a music video s it is a position of importance and respect and so suits the overall idea of the usic video. I love the different shots used and I will put them in a sequnce and post to social media to receive feedback from my target audience and see what I can improve and whether they like it. This footage will be all merged together to hopefully create an enjoyable fooage sequence.